An Italian family business producing authentic Italian pasta of the highest quality. It was founded in 1898 and is currently managed by the fourth generation of the Bragagnolo family. Over the course of the 20th century, it gradually developed its position as a globally popular brand. In 2020, a record 285,000 tons of pasta were produced at the Pasta Zara plants, which are highly valued for the exceptional quality of the raw materials used and the ability to maintain the correct consistency after cooking.